Latin America is rooted in our foundation. Shortly after launching, Anchor expanded its footprint to South America, acquiring agencies in Santiago, Chile and Bogotá, Colombia. We’ve gone on to execute award-winning campaigns in over 40 countries, developing a strong track record of crafting content and experiences that are strategically aligned and culturally attuned to Spanish-speaking audiences both in LATAM countries and with Latin audiences in the US. Our Colombian office, Buentipo Anchor, won 2019 P&M Agency of the Year, the first independent agency to do so.
In 2019 we established Buentipo Anchor in the US as a multicultural agency, combining local and cultural knowledge with a unique, social- and performance-driven approach to campaign execution. With the acquisition of Miami-based El Autobus, Buentipo Anchor has deepened its cultural understanding and experience with US Latino audiences, and added a state-of-the-art production facility in the Wynwood district.