01.06.2022

The Drum: Anchor Wins Top Ad For AAPI Awareness Campagin

Anchor Worldwide has developed an art-meets-guerrilla marketing campaign to combat the spread of Asian American Pacific Islander (AAPI) hate crimes in New York after the pandemic sadly resulted in a spike in instances of this behavior. The campaign drove spread great awareness about AAPI hate, generating significant press within the ad industry and beyond. Check out the Cure for Racism campaign on The Drum.